myRetailer.ca

Is your business reaching the head of the household?

Mom and media usage in 2009

eMarketer report shows what Moms want from retailers

eMarketer Senior Analyst, Jeffrey Grau reported on Tuesday that “Moms want to do business with retailers that are respectful and responsive to their needs and concerns.”

The eMarketer report demonstrates the purchasing power of mothers and the impact they have on retailers.

“Moms are empowered consumers who head to the Web to meet their many product needs. With mothers controlling an estimated 80% of household spending, or $1.7 trillion a year, retailers must understand how women’s shopping behavior changes when they have children.”

Visit the eMarketer site for the full report

Leverage community excitement with promotions to drive traffic and sales

Alex Bilodeau brings home Gold. Photo by Kevork Djansezian/Getty Images from YSportsVancouver via Flickr

With the entire nation following and rooting for Canada’s athletes in the Vancouver 2010 Winter Olympics right now (including my friend John), why not celebrate with them.

Once the games got started, Randall Leavitt, our managing partner in Fredericton had an idea. He thought it would be fun to celebrate with our customers every time Canada won gold at the Olympics. He suggested that we give away free slush drinks to all our customers the day after one of our athletes won gold. (more…)

Valuable edge from get-go

Website lists qualified vendors to get you started. As a Chartered Accountant, Adrian Isaacs found himself too often assisting small businesses with bankruptcies and insolvencies. But what he ultimately learned was that many entrepreneurs who were compelled to call on his services to tie up loose ends after failing had made some dire, yet common, mistakes.

Read Full Story (more…)

• Retail News: One stop shopping for government services in St. Catharines – St. Catharines Standard http://ow.ly/16C3AT #
• Retail News: Shopping American smart, not unpatriotic – BCLocalNews http://ow.ly/16C3AV #
• Retail News: IT GRC systems can help retailers manage PCI compliance, reduce costs – Pivotal Payments http://ow.ly/16C3AU #
• Retail News: Brewers Retail Inc. Fined $120000 After Worker Injured – Government of Ontario News http://ow.ly/16BUM5 #
• Retail News: [ A new Trends in print for fashion and retailers ] – Marketing Magazine http://ow.ly/16BUM4 #
• Retail News: Know the basics of pearls before shopping for wedding jewels – Montreal Gazette http://ow.ly/16BUM6 #
• (more…)

Flickr Image from Zen

Well, we’ve finally launched our redesigned site. We hope you like it. Please feel free to let us know what we can do to make it even better by adding comments below.

Oh, and if something doesn’t look right on your side, please let us know!  We love the feedback, and it tells us what we need to do to improve.

Best,

Andy and team.