Other People’s Recycled News | March 27 – April 2
5 Apr
How Startups are Using Social Media for Real Results
For startups, the amount of money you have to burn before you either need to break even or raise more capital is your runway. Extending the length of that runway is an art form that requires startup founders to learn how to squeeze maximum value out of every dollar they spend. Social media is one important way that startups are saving money while still delivering value.
5 Essential Apps for Your Business’ Facebook Fan Page
If you’ve already searched for some Fan Page inspiration and undertaken the task of building a custom landing page for your business’s Facebook presence, you may now be in the market for some features that will further engage your fans.
Keep Eyes on the Cookie Jar
Regular reviews can deter fraud by trusted staff. One doesn’t have to look far in legal databases to find instances where companies have been victims of fraud. Organizations from law firms to banks, department stores, locksmiths and real estate companies have been victimized, often by those closest to them — their employees or suppliers.
Andy Buyting has been in the retail industry since he was six years old. Today, he applies his entrepreneurial know-how to Green Village Home & Garden, one of Canada's most successful specialty garden stores. Green Village Home & Garden is currently expanding into multiple locations throughout eastern Canada.
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Do you think Twitter is a good marketing tool for small businesses?
Hi Josephine,
I think it depends on several factors. For instance I haven't found it to be something I can use to drive traffic into my store, but useful for my blog. It helps drive some additional visitors, push blog posts out, and generate ideas + conversation. I think it really depends on your business and goals.
If your audience is online and makes buying decisions through the web (even if they buy in store), it could be something to consider… Let me know what thoughts you have on this…